The challenge
Thread Up Co needed a digital platform where apparel brands and creators could move from choosing a garment to customizing and ordering it without dealing with a fragmented production workflow.
What 2Square Studio built
2Square Studio designed and developed a responsive custom apparel and ecommerce production platform that connects product discovery, artwork upload, print placement, dynamic pricing, ordering, and production workflow.
Technical delivery
The implementation covers the user-facing website, backend/API integrations, image and file handling, cloud-based image storage, production deployment, and performance-focused delivery.
Outcome
The finished platform gives Thread Up Co a scalable digital foundation for custom apparel production, helping customers move from idea to order in one branded online journey.
Key features
- Product and custom apparel selection
- Artwork and design upload workflow
- Print-area based design placement
- Dynamic product pricing
- Order flow for production requests
- Backend/API work and cloud image handling